Build an AI-augmented customer experience

Context

In an AI-transformed world, delivering a personalized customer experience at scale is essential

Customer expectations have never been higher. They demand personalized, seamless and consistent experiences across every touchpoint : web, mobile, in-store, customer service or social media.

At the same time, the explosion of customer data and the rise of artificial intelligence are profoundly transforming customer relationship models. Companies now have unprecedented opportunities to better understand behaviors, anticipate needs, personalize interactions at scale and help their teams deliver an ever more relevant experience.

Whether B2B or B2C, organizations need to rethink their customer experience strategy to strengthen engagement, accelerate growth and build a lasting relationship with their customers.

Challenge

Customer experience has become a strategic lever for differentiation and performance

Consumers now expect immediate, contextualized and personalized interactions. They naturally move from one channel to another and expect the same quality of experience at every step of their journey.

To meet these new expectations, companies must be able to leverage their data, unify their communication channels and fully harness the opportunities offered by artificial intelligence. Personalized recommendations, augmented assistance, intelligent automation and predictive analytics all help improve customer satisfaction while boosting teams’ operational efficiency.

Organizations that succeed in combining customer knowledge, operational excellence and innovation build a lasting competitive advantage and turn their customers into genuine brand ambassadors.

VISEO is the go-to partner for an AI-augmented customer experience

VISEO helps companies define and implement their customer experience strategy. By combining business expertise, data mastery, artificial intelligence and knowledge of the market’s leading platforms, we help our clients create personalized, seamless and high-performing journeys across every touchpoint.

As a leading partner of Salesforce, Shopify, Fluent Commerce and Cegid, VISEO operates across the entire customer experience value chain: CRM, marketing, e-commerce, unified commerce, customer service, loyalty and AI. Thanks to the capabilities offered by generative AI and AI agents, we help companies better understand their customers, automate certain interactions and accelerate their growth.

With VISEO, automate strategic planning and make your customer experience transformation a success

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  • We help you design and deploy the full range of Salesforce modules, perfectly tailored to your business. Sales Cloud automates your sales, Service Cloud streamlines customer service, and Marketing Cloud personalizes your campaigns. Commerce Cloud simplifies your e-commerce activities, and Experience Cloud creates interactive portals for your users. Analytics Cloud delivers powerful insights, and Consumer Goods Cloud energizes your field teams. Revenue Cloud, which includes CPQ (Configure, Price, Quote) and Billing capabilities, simplifies your price catalogs, quotes, orders and billing processes, helping you generate more revenue in less time. Finally, Agentforce lets you create autonomous AI agents that support your employees and customers around the clock, 24/7.

  • We offer a solution that integrates MuleSoft to support organisations in the transformation and optimisation of their business processes, ensuring seamless connectivity between systems, applications and data. Using our expertise and proven track record, we offer a comprehensive range of services from integration strategy to implementation. We also provide support and training, helping businesses to effectively manage change throughout their project.

  • We support retailers in the roll-out of Cegid Retail Y2, a solution designed to help them modernise retail operations and deliver the most effective omnichannel experience, leveraging features such as real-time POS and inventory management. We seamlessly integrate in-store, online and mobile sales channels. And with Cegid Orli, an ERP solution developed for fashion and textile brands, we help retail companies manage their entire value chain, from sourcing to delivery. We also maintain third-party applications to make sure all systems are monitored continuously and efficiently.

  • We offer localised solutions that help businesses enhance user experience to support the development of their e-commerce strategy in Europe and Asia. We work hand-in-hand with your teams to successfully implement Shopify Plus and Salesforce E-commerce, integrating third-party systems to boost your platforms’ operational efficiency. We offer tailored solutions that meet your design (motion graphics, 3D) and merchandising requirements to maximise the potential of your e-commerce platforms.

  • VISEO offers tailor-made Application Maintenance Services (AMS) with the implementation of dedicated or shared teams, ensuring the management of your application support with expertise and flexibility. With over 300 employees based in Morocco and 24/7 coverage provided by our consultants in the Philippines, our teams, specialized in technologies such as Salesforce, Cegid, and Shopify, guarantee a high-quality service perfectly adapted to your needs.

The best digital solutions to build positive digital customer experiences

Over the years, we have built strong partnerships with leading software vendors to support our clients in their customer experience transformation journey. 

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