Thought leadership
The relational marketing plan that will delight your customers - Part 2
Anne-Sophie, Digital Marketing and CRM Consultant, addresses us on the importance of building a solid relational marketing plan to harmonize customer relations. In the previous article, we talked about the importance of the relational marketing plan to set to music your dialog with your customers and to harmonize the customer relationship across all channels. In this new article, find out what this document consists of. Are you ready for your music class?
